A business card does no one any good in the trash can.

Your business is your heart and soul, but for everyone else receiving your business card it is just another advertisement in a day filled with ads every which way they turn. So how can you design your business cards so that they attract and hold someone’s attention so they will pocket the card and use it later?

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Does your printed marketing products brand you as a champion?

I meet a lot of nice people over the Internet. One of them is Fred Aronowitz, a horse and business owner who discovered my horse business blog and emailed me that he liked my logo and business card designs. Fred owns ColorPrintingPros.com, a full color printing business and he feels he can offer my equestrian logo clients and site visitors a better printing deal knowing that horse people like you desire their printed items as polished, good looking, and robust as your horses.

Fred mailed me samples of his 4 color printing and WOW I am impressed – what eye candy – the colors are clean, crisp, and bright and even the tiniest text is sharp and readable. I really like the substantial feel of the cards, because of their extra thickness and the glossy coatings make the colors POP. Color Printing Pros’s standard paper stocks are heavy 14 Pt card stock with a free upgrade to 16 PT, if you wish, on all cards (except their short run specials.)

Most printing companies charge extra for these heavy card stocks and extra for coatings. Free overall UV coating is included on all card stock and free aqueous coating is included on all book and cover weight stocks. Their standard book weight stock is 100Lb gloss so you don’t need to pay for an upgrade to have your flyers and stallion sheets look and feel great.

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Tips on getting your horse business known…

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