Marketing your horse business with Magalogs

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Horse Advertising Network – Reach 85,000 plus Horse Enthusiasts

Introducing the Horse Advertising Network (HADN) for the Horse Industry (Carson City, NV – July 7, 2009) The easiest, most effective Internet advertising solution dedicated solely to the Horse Industry.

Market your horse business >>

Articles can help you market your horse business

Business Article by Alyice Edrich

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Common horse Business promotion mistakes; are you making them?

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Are you placing your horse business ads online?

I just read a news report stating that more people are posting their classified advertising on the Internet instead of in printed newspapers. So if you are still only posting your horses for sale in your local paper seriously reconsider the Internet as your top choice for horse ads.

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If you rely on your horses for income, you are going to have to have good marketing skills just like any other business. That’s right, horses don’t sell themselves! If you are a breeder, riding instructor, trainer, boarding facility, or horse dealer, you are going to need to reach and impress your potential customers in order to sell them your products and services. How do you do that? Just follow the steps illustrated below and you’ll be well on your way to enjoying a successful horse-related business!

1.) Know who your customers are. Who needs your products and services? If you are a training facility, then people with untrained horses need you. If you are a boarding facility, then horse owners who don’t have space at home for their horses need you. If you are a riding instructor, then your potential customers are anyone who wants to learn how to ride horses. You get the picture! A big part of making sure your horse business works is identifying your customers.

2.) Find out where your customers hang out. Where do horse people congregate? At feed and tack stores, at horse shows, at online horse-related web sites and chat rooms, to name just a few. Now break it down even further. Let’s say you are a breeder of Morgan horses. Sure, you’ll find some Morgan enthusiasts at the tack shop and feed store, but you’ll likely find them in droves at breed-specific shows. Find out what newspapers and magazines your potential customers read as well.

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A business card does no one any good in the trash can.

Your business is your heart and soul, but for everyone else receiving your business card it is just another advertisement in a day filled with ads every which way they turn. So how can you design your business cards so that they attract and hold someone’s attention so they will pocket the card and use it later?

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I found a great checklist for beginner bloggers

Horse Business eZine – Equine Business Marketing Tips for the Busy Business Owner

March 2007; Issue #3 – Joni Solis, Editor, info@alove4horses.com

Maybe you took my advice and started a blog, but are still not sure about how people will find your blog. Well I just found a web page just for you…

Blogging Starter Checklist by rajesh301 http://www.squidoo.com/blogstarter/

There you will find a great list of things to do so that people can find your new weblog easier. You will also discover Read the rest of this entry