I just found an equine news article, ‘Horse show good for business‘

This article tells how a community benefits from a annually held horse show. It quotes a variety of local merchants on the ways the horse event is helpful or profitable to them.

If you have a horse business I think you should read and make a copy of this article to show to local business people when you are tying to get them to post your ad, flyers, or posters, or help participate in your horse event. It would be good for them to read if you are trying to sell them advertising spots in your event program or sponsorship.

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Equine.com now makes it easier to post your AQHA pedigree.

If you sell purebred horses most people are going to want to know the horse’s pedigree information. If you post your horses for sale on the Internet putting in the pedigree info can be a pain and there are chances of typing mistakes.

Now one equine sale site is partnering with a breed association to make posting your horse’s pedigree faster and easier. Here is the news report they emailed to me…

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Equine.Com Partners With American Quarter Horse Association
On Exclusive Certified Pedigree Program

First-of-its-kind initiative offers official identification on animals’ bloodlines, critical to horse enthusiasts

PHOENIX (July 9, 2007) – Equine.com, one of the largest horse marketplaces on the Internet, today announced a partnership with the American Quarter Horse Association (AQHA), to launch a first-of-its-kind certified pedigree program. The initiative allows Read the rest of this entry

Making the most of your Business Signs

I just read an article about a sign company in my local electric company newspaper. It quoted the sign shop owner as saying that a good sign ran about $2,500 in 1975 and that now company signs can run as high as $100,000.

So what did you budget for your horse business sign?

I have seen some horse farm signs that looked like they didn’t pay more than their child’s weekly allowance and had their child paint their sign! Well, that is probably better than not having a sign at all (not by much), which I am sad to say is too often the case.

The article also quoted the sign shop owner as saying that your company sign is your business’s single most important identifying symbol, marking your location, and Read the rest of this entry

Your next creative marketing idea might come in the mail!

A friend recently sent me an email with a lot of photos of creative mailboxes. I thought, “What a great idea to draw attention to a horse business!” So I did a quick Google search and found sites with creative mailbox photos. Some of the photos on Sam’s Mailbox Pictures where of the same ones emailed to me. This is long web page full of intriguing and creative mailbox photos. Some of these creative mailbox creations should boost your creative thinking on your horse business marketing!

Think about it, what are you doing to draw some attention to your horse business? Do you have a nice sign posted up? Is it large enough and creative enough to draw some looks? Do you have a plain boring mailbox when you could have an eye catcher? Read the rest of this entry

Teaching your business cards to spin and slide and catch the eye!

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Are your sales words focusing on the right person?

But before I get to the main article I want to give you a few good tips…

Are you still stuck with a slow dialup Internet connection?

If you live in the country like me dial up may be all that is available. My connection speed averaged about 24 kbs, and Let me tell you that is S—L—O—W! Well a little blue card showed up in my mail about high speed internet through a satellite — like satellite TV.

I had them install it on Saturday and I am already in love! Now my connection speed is galloping instead of stumbling along and this speed increase means a huge decrease in the amount of time it takes for web pages, zip files, videos, and audios files to upload/download. Now I can visit YouTube.com and watch horse training video clips. Yea!

I was also able to call the phone company and drop the cost of the second phone line and cancel the two dialup Internet services I had. I am saving money and have a faster Internet;
I am smiling! In case you are wondering, I signed up with Read the rest of this entry

On April 27th a new equine auction site, Equine-Bay.com, opened.
If you sell horses, equestrian products, or anything horse related, or even if you just have a few items you no longer use or need you might want check them out.

In the email they sent me it reads:

Tired of being nickel-and-dimed on other auction sites?
Then give Equine-Bay.com a try…

• No Listing Fees!
• Low Ad Enhancement Fees
• Fair Closing Fees
• Lots of Features Buyers and Sellers Demand!
• Sign up before May 31st and receive a $10 credit

Some of you have horses and horse products that you are marketing from your website. Auctions if done right can lead more people to your website and more traffic leads to more sales.

Many smart business people use auctions to help herd more people to their websites. But you do need to Read the rest of this entry

Now you can have full color flyers printed from your Microsoft Word DOC files.

My sister’s boss asked her to make and order two different flyers for an upcoming business event. She had ordered color copies from a fast copy place before, but she thought she might be able to find a better price on the Internet because she wanted to order about 250 copies of each flyer design.

She did a quick search on google and found Read the rest of this entry

I found a great checklist for beginner bloggers

Horse Business eZine – Equine Business Marketing Tips for the Busy Business Owner

March 2007; Issue #3 – Joni Solis, Editor, info@alove4horses.com

Maybe you took my advice and started a blog, but are still not sure about how people will find your blog. Well I just found a web page just for you…

Blogging Starter Checklist by rajesh301 http://www.squidoo.com/blogstarter/

There you will find a great list of things to do so that people can find your new weblog easier. You will also discover Read the rest of this entry

How to Properly Plan, Start and Run Your Horse Rescue So That Neither It Nor You Implode, Collapse, or Need Bailing Out!

Learn How to Run A Horse Rescue

Patricia Reszetylo of EquineTeleseminar.net along with Drew Fitzpatrick are holding the first ever Internet Virtual Class online where you can how to run a solid, dependable, horse rescue.

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